Cho & Zen
How did we redefine skincare as an experience, rather than just a product?
Scope: Visual Identity | Logo Design
Cho & Zen: A Vision of Sophistication
When Cho & Zen shared their vision with us, we knew we were in for something special. Their aspiration to redefine skincare as an experience demanded an equally exceptional visual identity.
Beyond Products, a Lifestyle
Cho & Zen wasn’t just about selling skincare products; they aimed to curate a lifestyle synonymous with sophistication and quality. Intrigued by their ambition, we delved into their world to capture the essence of their brand.
Crafting a Statement
Our journey led us to create a wordmark that transcended mere letters. With meticulous attention to detail, we crafted each curve and line to embody Cho & Zen’s commitment to excellence.
The Power of "&"
In the heart of their logo lies the “&” – a symbol of unity and inclusivity. With subtle serifs and seamless connections, it symbolizes Cho & Zen’s dedication to serving every skin type and tone.
Cho & Zen isn’t just skincare; it’s an invitation to indulge in luxury, sophistication, and self-care. From the moment you lay eyes on their logo, you’re transported into a world of elegance and refinement.